Social Media Marketing |
Put simply, Social Media happens on the internet because unlike traditional media (TV, newspapers etc), we (the social bit) can participate.
Social Media includes blogging (and commenting), it includes My Space and Facebook and it includes forums and wikis. It also includes Ebaying, Delicious tagging, Stumbling, writing Amazon reviews, You-Tubing and listening to music on Last.fm and Twittering.
And if some of that made no sense at all, don't worry, I will help you make sense of it all.
Another good and difficult question. Anybody can start a blog. Anybody can create a Facebook group for your company. Anybody can start a company Twitter account. And to be honest, everybdy does (and should)...
The art in using these tools for marketing your company is finding meaningful ways of using them. It's about finding a way of using these tools that is both congruent with your brand and with the tools.
Using our Engagement Engine will give you the advantage in finding the best places to engage and participate, but the bottom-line of Social Media Marketing are the mantras of ...
- Go To Where Your Customers Are
- Be Seen To Be Listening
- Go Looking For Problems
- Blogging">Question Oriented Blogging
- Being Authentic
- The Media Is Not The Message
- Not Bad Is The New Great
Although the technology may be strange and ever-changing, we can work together to create a campaign that both gets you noticed and makes a worthwhile contribution to the Social Media world.
Just to get your Social Media juices flowing, here are Five Social Media Marketing Strategies to think about.